AI Insights · Timothy · April 2025
Performance of Top 5 Meal Kits & Specialty Foods Apps in the Middle East Q1 2025
Explore the performance trends of leading meal kits and specialty foods apps in the Middle East on a unified platform during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the performance of top meal kits and specialty foods applications in the Middle East showcased varied trends in downloads and active users according to Sensor Tower data.
Calo - كالو from Calo Inc., Bahrain, experienced notable fluctuations in weekly downloads. The app started with over 12.8K downloads, peaking mid-January at around 54.6K. However, downloads gradually declined to approximately 7.4K by mid-March before rebounding to 16.4K at the end of the quarter. Active users remained relatively stable, fluctuating slightly from 155K to a peak of 194K in mid-January, before stabilizing around 170K by the end of March.
Greenola - جرينولا, published by Golyv LLC in Qatar, showed a consistent download trend, beginning the quarter with 2.7K downloads and ending with a similar figure of 2.8K. The mid-quarter saw a slight dip, dropping to about 1.2K downloads in late February.
Ghithaa | غذاء, developed by TECHRAR SOLUTIONS COMPANY, saw a peak in weekly downloads at the end of January with 3.8K. This was followed by a significant decrease, reaching a low of 59 downloads in mid-March, with a slight recovery towards the quarter's end.
V-SHAPE - في شيب by ZADALJOUD started with 1.5K downloads, experiencing a peak of 1.8K at the end of March. The app witnessed a notable dip in early March, with downloads falling to 336.
Lastly, Numou World from LIGHT FIELDS FOODSTUFF CO in Kuwait had its highest downloads in late January at 4K. The numbers then steadily declined, reaching a low of 228 in mid-March before recovering to 792 by the end of the quarter.
For more detailed insights into these trends, visit Sensor Tower's platform.